Ten Principles of Good Design: Dieter Rams

The ten principles of good design from the famous German designer Dieter Rams. They are generic and makes sense in any industry or product:-

1. Good design is innovative.
2. Good design makes a product useful.
3. Good design is aesthetic.
4. Good design makes a product understandable.
5. Good design is unobtrusive.
6. Good design is honest.
7. Good design is long-lasting.
8. Good design is thorough down to the last detail.
9. Good design is environmentally friendly.
10. Good design is as little design as possible.

More details about Dieter Rams & the principles here.